Tag: trend

Premiumisation

The rise of premiumisation

Premium is no longer just about price. It’s the promise of exceptional quality and experience, fuelling a growing taste for unique, value-added products All over the world, consumers are increasingly looking for a taste of the high life with more...

/ February 12, 2018
Next generation

The next generation of products

In the first of our new VISION series, Markus Boehm, SIG’s CMO, discusses what product innovation and differentiation really mean to producers now and in the future Why is product innovation becoming so important? The way we live, work and...

/ February 2, 2018
healthstyle

HEALTHSTYLE: THE REAL VALUE OF HEALTHY EATING

With consumers adopting more healthier lifestyles and eating habits, the potential for food and beverages is clear

/ November 14, 2017
Differentiation in packaging

Differentiation: Why consumers reach for products

Differentiation at the POS: The packaging can make the difference – especially in the premium segment.

/ May 26, 2017
SIGnals 2017 food beverage Trends 2017 expert views

From the web: Expert views on trends for 2017

What are the key trends this year for packaging and food professionals? SIGnals summarises what the likes of Canadean, Nielsen and Mintel have to say.

/ January 27, 2017