In the next part of our Connect to Nature series, we take a look at how connected packaging can help supply chains become more sustainable and efficient
In part two of our Connect to Nature series, we saw how connected packaging helps brands make sustainability information easily accessible to consumers – strengthening trust, authenticity and engagement. But connected packaging powers more than a gateway for communication. It can actually help producers improve sustainability within their supply chains.
Source to supermarket
SIG’s Connected Pack platform enables the collection of real-time data throughout the product journey – from sourcing, processing, filling, quality checks and logistics, right up to the supermarket shelf. All this data is stored in a central database and linked to each individual package. So, as well as making relevant information available to consumers, producers can use it to monitor and improve processes throughout the supply chain.
Streamlined to sustainable
With one integrated system, producers can enjoy a whole range of benefits. They get access to analytical reports on productivity, waste rates, consumption and costs, helping them optimise sourcing, manufacturing and distribution, and lower the use of materials. They can also minimise the impact of product recalls as batches can be quickly identified in the market, meaning less food waste.
Taking the next step
With connected packaging, producers can actively improve their capacity for sustainability and consistently communicate this to consumers. Ultimately, this will ensure producers bring food and beverage products to consumers in a safe, sustainable and affordable way – an ambition that lies at the heart of SIG’s purpose.
But to truly make supply chains more sustainable, recapturing materials at the end of a product’s life is the next level to achieve. Don’t miss part four of the Connect to Nature series when we’ll explore the potential of connected packaging to close the loop on packaging.
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