Category: Product innovation

Insperience

The Insperience Experience

Home isn’t only where the heart is – it’s where the fun is. As more consumers look to recreate outside experiences at home, it’s giving rise to a new era of ‘insperiences’ It’s official: staying in is the new going...

/ April 26, 2018
textures

A new sensation

Consumers are looking for more sensory-rich products and experiences, making textures one of the biggest food and drink trends of the year. When it comes to food and drink products today, it’s all about the experience. Experiences that are unique,...

/ April 23, 2018
Premiumisation

The rise of premiumisation

Premium is no longer just about price. It’s the promise of exceptional quality and experience, fuelling a growing taste for unique, value-added products All over the world, consumers are increasingly looking for a taste of the high life with more...

/ February 12, 2018
Next generation

The next generation of products

In the first of our new VISION series, Markus Boehm, SIG’s CMO, discusses what product innovation and differentiation really mean to producers now and in the future Why is product innovation becoming so important? The way we live, work and...

/ February 2, 2018
Individualisation industry facts

Individualisation: The consumer trend of tomorrow

As consumers are gravitating towards originality and away from one-size-fits-all, unique product design is more important now than ever.   What is individualisation? In today’s world, uniqueness is king. Consumers are searching for more originality and being less generic; People want...

/ January 24, 2018
healthstyle

HEALTHSTYLE: THE REAL VALUE OF HEALTHY EATING

With consumers adopting more healthier lifestyles and eating habits, the potential for food and beverages is clear

/ November 14, 2017
Mobility

The world goes mobile

The effect of the mobility phenomenon has been felt all over the world in both developed and emerging markets, presenting challenges and opportunities to food and beverage manufacturers

/ November 2, 2017
balancing signature pack

Understanding the mass balancing system behind SIGNATURE PACK

SIG implements responsible processes and offers sustainable solutions for its customers. SIG Expert Udo Felten discusses the methodology of mass balancing.

/ July 11, 2017
Differentiation in packaging

Differentiation: Why consumers reach for products

Differentiation at the POS: The packaging can make the difference – especially in the premium segment.

/ May 26, 2017
SIG Digital Transformation 4.0

Packaging 4.0: Three important aspects

SIG's Digital Transformation Director Christian Alt outlines the benefits of digital technologies for the packaging industry.

/ May 18, 2017