Tag: trend

Experiences

Turning packs into experiences

The connection between packaging and consumers is becoming ever-more digital. We explore the possibilities created when innovative technology meets interactive content. What if your bag of chips got you home safely after having one too many beers? It might sound...

/ July 4, 2018
clean eating

The clean eating impact

Health-conscious consumers are hungry for product information. They want to know what they’re eating and how it was made. And they’re looking to packaging for the answers. Make no mistake. The clean eating trend is here to stay with consumers...

/ June 27, 2018
supersäfte

Meet Supersäfte: Pfanner’s new beverage range for millennials

Millennials drink juice differently. So Pfanner decided to start serving it differently. Pfanner Getränke GmbH, an internationally active and long-established premium manufacturer of juices and fruit juice drinks, has introduced a new beverage range called Supersäfte (or ‘super juices’) in...

/ June 13, 2018
Insperience

The Insperience Experience

Home isn’t only where the heart is – it’s where the fun is. As more consumers look to recreate outside experiences at home, it’s giving rise to a new era of ‘insperiences’ It’s official: staying in is the new going...

/ April 26, 2018
textures

A new sensation

Consumers are looking for more sensory-rich products and experiences, making textures one of the biggest food and drink trends of the year. When it comes to food and drink products today, it’s all about the experience. Experiences that are unique,...

/ April 23, 2018
Industry facts

Industry 4.0: The critical facts

With the next industrial revolution upon us, we examine some of its key trends and what they really mean for manufacturers Industry 4.0 has been dubbed the next industrial revolution, with many analysts expecting the digitalisation of manufacturing to revolutionise...

/ February 27, 2018
Premiumisation

The rise of premiumisation

Premium is no longer just about price. It’s the promise of exceptional quality and experience, fuelling a growing taste for unique, value-added products All over the world, consumers are increasingly looking for a taste of the high life with more...

/ February 12, 2018
Next generation

The next generation of products

In the first of our new VISION series, Markus Boehm, SIG’s CMO, discusses what product innovation and differentiation really mean to producers now and in the future Why is product innovation becoming so important? The way we live, work and...

/ February 2, 2018
healthstyle

HEALTHSTYLE: THE REAL VALUE OF HEALTHY EATING

With consumers adopting more healthier lifestyles and eating habits, the potential for food and beverages is clear

/ November 14, 2017
Differentiation in packaging

Differentiation: Why consumers reach for products

Differentiation at the POS: The packaging can make the difference – especially in the premium segment.

/ May 26, 2017