Tag: trend

superfoods

The superfood surge

The hunger for superfoods is growing globally with consumers driving a demand for nutrient-rich products offering perceived health benefits Superfoods. Few food terms have caused quite so much craze and controversy but there’s certainly no denying its impact. Originally coined...

/ October 3, 2018
performance

Accelerate performance

In part three of our Co-Creating the Future series with GE Digital, we look at how manufacturers can turn data into discovery thanks to optimised and automated decision making In part two of our Co-Creating the Future series with GE...

/ September 11, 2018
emotions

Showing your emotions

It’s a proven science that emotions drive purchases but brands that create a strong emotional connection stand to gain loyal and long-lasting customers What makes a product successful? Ask 10 marketing experts and you’ll likely get 10 different answers. From...

/ July 24, 2018
emotions

Innovation in every pack

An SIG carton pack might look simple but innovation is packed into every single one with our range of unique protective structures Every day, millions of people consume SIG carton packs. We know that many won’t stop to think about...

/ July 17, 2018
Experiences

Turning packs into experiences

The connection between packaging and consumers is becoming ever-more digital. We explore the possibilities created when innovative technology meets interactive content. What if your bag of chips got you home safely after having one too many beers? It might sound...

/ July 4, 2018
clean eating

The clean eating impact

Health-conscious consumers are hungry for product information. They want to know what they’re eating and how it was made. And they’re looking to packaging for the answers. Make no mistake. The clean eating trend is here to stay with consumers...

/ June 27, 2018
supersäfte

Meet Supersäfte: Pfanner’s new beverage range for millennials

Millennials drink juice differently. So Pfanner decided to start serving it differently. Pfanner Getränke GmbH, an internationally active and long-established premium manufacturer of juices and fruit juice drinks, has introduced a new beverage range called Supersäfte (or ‘super juices’) in...

/ June 13, 2018
Insperience

The Insperience Experience

Home isn’t only where the heart is – it’s where the fun is. As more consumers look to recreate outside experiences at home, it’s giving rise to a new era of ‘insperiences’ It’s official: staying in is the new going...

/ April 26, 2018
textures

A new sensation

Consumers are looking for more sensory-rich products and experiences, making textures one of the biggest food and drink trends of the year. When it comes to food and drink products today, it’s all about the experience. Experiences that are unique,...

/ April 23, 2018
Industry facts

Industry 4.0: The critical facts

With the next industrial revolution upon us, we examine some of its key trends and what they really mean for manufacturers Industry 4.0 has been dubbed the next industrial revolution, with many analysts expecting the digitalisation of manufacturing to revolutionise...

/ February 27, 2018